Tag Archives: AdBlue

Nissan Diesel Concludes Trademark Licensing Agreement with Germany’s VDA for Worldwide Use of AdBlue

Nissan Diesel Motor Co., Ltd. today announced that it has concluded a trademark licensing agreement with the German Association of the Automotive Industry (VDA) for worldwide use of the AdBlue registered trademark. AdBlue is the brand name of a solution of high purity urea that must be used in urea selective catalytic reduction (SCR) systems, a technology for reducing exhaust emissions of diesel engines. This agreement allows Nissan Diesel to use the AdBlue trademark in every country around the world. It completes the conditions for full-fledged sales of the urea solution in overseas markets for use in the company’s Quon heavy-duty truck series and other models equipped with a urea SCR system.

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